What Is Social Media?
Not many people ask the question “what is social media?” anymore. Social media has been around for years now, and most of us would probably describe it as any Internet medium that can be used to share information with others, including blogs, forums, applications, games, websites and other stuff.
But let me ask you this: what exactly is so “social” about sitting before a computer setting up a blog and blogging for days without anybody reading it, or scrolling through your Facebook feed of information from 500 friends you barely know? If you ask me, it can be way more anti-social than anything.
Social media is not a “thing”. It's not just Facebook, WeChat and Weibo It's more of a frame of mind and a state of being. It's about how you use it to improve your relationships with other people in real life. However, we tend to rely on technology and social media so much that it can actuallytear apartthose relationships.
Social media isn't about numbers. When someone says “social media,” web giants like Facebook, Twitter, WeChat and Weibo instantly pop into our minds, often because they have more updates, more friends, more followers, more links, more photos, more everything. We tend to get distracted by the number game, thinking “volume, volume, volume”. It's led to a lot of meaningless noise and information overload. As the old saying goes, quality over quantity is usually the way to go. So, social media is not just about lots of people aimlessly pushing around lots of information.
Social media needs to have an “IRL” factor-an Internet slang standing for “In Real Life”. It should affect how a person thinks or acts offline. After all, social media shouldn't be an end in itself. It was built to enhance your actual social life, in real life. Take for example an event that a person attends because they are invited by the host on Facebook through a Facebook event page. Something like that definitely has the IRL factor. Likewise, a WeChat photo that touches someone so much that they feel the need to bring it up and describe it to someone else during a dinner date also has the IRL factor.
So, is it really considered to be social to spend an hour scrolling through photos on Weibo, with no thoughtful or emotional effect and no interaction with others? In fact, there is no wall between real life and Internet life where true social media exists. Social media is not a specific place on the Internet or just a thing you use to see what other people are doing. It's all about creating meaningful experiences and relationships wherever you may be.
