With more than 90 million vlogs available online, and 2,000 posted every hour on the YouTube video-sharing site, CBS News says they are popular with people born after 1995. Vlogging has taken China by storm over the past year as more young Chinese people have become inspired to grab a camera and recount the details of their day on Sina Weibo, Bilibili or WeChat Moments.
"The most important thing about vlogging is to tell a good story. Other visual(视觉的) effects are auxiliary(辅助的)," wrote US vlogger Casey Neista, who has almost 10 million subscribers on YouTube. Chinese vlogger Wang Xiaoguang is an example of a good storyteller. In one of his popular vlog posts, Wang tells the story of traveling to Japan. While there, he took a ride in the wrong direction and got lost. Worse, he forgot to bring a phone charger. Luckily he was able to borrow money from a stranger and escape trouble. His short but fun video stories have gained an amazing 1.72 million followers on Sina Weibo.
Another key aspect(方面) of vlogs is that the content is based on everyday life, according to Ouyang Nana,
18, a young Chinese musician. Studying in the US at Berklee College of Music, she documents the life of a college student. Ordinary as the vlogs are, as many as 15 million fans share her wows and woes on a daily basis. Some other popular vloggers choose to show their careers(职业) – the challenges and setbacks, as well as the rewarding moments. Take a look at the vlogs by Peng Yixuan, a news reporter with China Daily. She recorded her first experience attending and reporting on the two sessions (两会) in March of this year. From choosing an outfit to preparing her story, she presented the important event with a relaxed, chatty and personal approach, "bringing more warmth" to the political event, according to People's Daily.
There are popular vlogs for beauty, gaming, fashion, food and travel. Famous vloggers come from all walks of life, so what are you waiting for? Grab a camera!